Focus on your Outcome…. Every great leader starts by defining the culture of his or her team. The culture is determined by spending time thinking about the vision, mission, and values of the organization. Every leader must make time to do this! The first step is writing down your vision statement. The Vision Statement is [...]
When conducting strategic planning for any company – online and/or offline – it is useful to complete an analysis that takes into account not only your own business, but your competitor’s businesses and the current business environment as well. A SWOT is one such analysis. Completing a SWOT analysis helps you identify ways to minimize [...]
A curious thing happens to many entrepreneurs in the spring of every year. You wake up one day and realize you had better figure out how much money you made last year so you can complete your tax returns. But wait, as a business owner, shouldn’t you already KNOW how much money you made last [...]
Just imagine for a second that you have only one day to buy something that is really important to you – a new car, or maybe a present for someone, or even food to eat. Just how successful would you expect to be if you set off in the morning with no idea of what [...]
Goal setting is as important in personal life as it is in business. The most common denominator in all the self-help literature and books is the importance of goal setting. We’re told to set long-term goals, short-term goals, lifetime goals and personal goals. The benefits of Specific, Measurable, Achievable, Results orientated, Time-framed (S.M.A.R.T) goals have [...]
Most business owners are not achieving the goals they set themselves when they first opened their business. This is because many of them are busy working ‘in’ their business, rather than ‘on’ it. Here are six tips on how to re-energize a business: Get a life. If a business owner is working too many hours [...]
Greetings South Florida Business! Are you struggling to attract more new customers to your Dade or Broward business? Do you have a great product or service, but aren’t sure how to let prospects know about you? Do you see your competitors growing and wonder what they are doing to be so successful (even though you [...]
Are you talking to me? Many businesses advertise in the South Florida media without thinking about who really are the readers (although I’ll reference print media, the same applies for broadcast and their viewers/listeners, or outdoor/billboards’ viewers). Many Dade or Broward business owners stand up at networking meetings and say “Hi my name is John from ABC. [...]
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