Customer Service

The Ladder of Customer Loyalty

The Ladder of Customer Loyalty starts on the bottom rung with Suspects.  A suspect is anybody in your target market. You don’t know them, and they may not know you. On the next rung up are prospects.  A Prospect is someone who has taken action (walked in, called, e-mailed, etc.) , and you have their […]

Also posted in Business Planning, Growing Your Business, Time Management | Comments closed

Top 10 Tips to Building Loyal Customers

The key to customer loyalty is frequent, positive, and unique interaction with your customers. This ensures that when they need your service or product that you are fresh in their mind. Not many people use these personal techniques, so by doing so you immediately stand out from your competitors. The following are ten things you […]

Also posted in Growing Your Business, Money & Finances, Personal Growth | Tagged , , , | Comments closed

Keeping Your Customers

How well are you keeping your existing clients in these turbulent and challenging economic times? Are you using organization and communication as effectively as possible to maintain a thriving business? It is essential to keep as many clients as possible, if not for any other reason than to save money! It is six times easier […]

Also posted in Business Planning, Growing Your Business, Team Building | Tagged , , , , | Comments closed

Strengthening Sales in your Business

If you didn’t make any profit, would you be able to stay in business? You may be selling the greatest new product anyone has seen, but if there are no one is buying, the most important factor of your business is neglected; your profits.   It is a common misconception that successful people are born […]

Also posted in Business Planning, Growing Your Business, Personal Growth | Tagged , , , , | Comments closed

OK, so what exactly is Business Coaching?

The official definition of a coach from the Oxford English Dictionary is a tutor who gives private or specialized teaching or training. And to tutor or teach means to provide with authoritative information or advice, while to train is to teach so as to make fit, qualified, or proficient and/or to make prepared (as by […]

Also posted in Growing Your Business, Personal Growth | Tagged , , , , | Comments closed

Generating More Leads and Getting New Customers

One of the biggest myths in business is that you have to spend a lot of money on new marketing campaigns to get new leads. But, there are quite a few easy, cost-effective ways you can increase your leads. Keep in touch with you existing customers:  I cannot stress the importance of this enough. It […]

Also posted in Growing Your Business, Time Management | Tagged , , , , | Comments closed

Communicating with your Existing Customers

When you think about the state of the current economy, do you know how to take action, or are you just going to shut down? If you take your current contacts and show them that you want and need them, you can use those raving fans to move your business forward. When something new happens […]

Also posted in Growing Your Business | Tagged , , , | Comments closed

Marketing Today

How much money are you spending on marketing? How much of that is actually reaching prospective clients? Traditional advertisements are losing their edge in today’s society. Consumers are changing; the “interruption” marketing that we are familiar with just doesn’t reach people like it once did. Before, people sat through commercials and watched the previews at […]

Also posted in Business Planning, Growing Your Business | Tagged , , , | Comments closed

Making the Best First Impression

You never get a second chance to make a first impression; that’s a fact. The first few moments of meeting a person are critical. In such a short amount of time, how can you be sure others are leaving with the correct assessment of you? How can you improve your chances of making a great […]

Also posted in Growing Your Business, Personal Growth | Tagged , , , | Comments closed

How to Increase Your Sales Conversion

A great way to increase your sales conversion is to find out what is really going on in your business by mystery shopping the business by posing as a potential prospect and then providing a summary of the experience. The object is to portray a reasonable prospect with a real world need. Given what I […]

Also posted in Growing Your Business, Team Building | Tagged , , , , , | Comments closed
  • Contact John Layzell

    [contact-form-7 id="66" title="Newsletter"]
  • Are You Coachable

    Do You Run Your Business